Digital for charities
A charity website is rarely just a website. It is the front end of a supporter database, a payment stack, a Gift Aid claim, an email programme and a set of services people rely on. Most of the difficulty is in the joins.
What usually needs fixing
The CRM, the email tool and the website each hold a version of the same person. Reporting becomes an argument about whose number is right.
An appeal page takes two weeks and a ticket. By the time it is live, the moment has passed.
Single gifts here, regular giving there, events somewhere else. Nobody has a single view of a supporter's value.
Systems we integrate with
Typical charity stackNo two charities run the same stack. These are the systems that come up most often, and the ones we plan for at architecture stage rather than discover halfway through a build.
CRM and supporter data
The system of record. Everything else syncs to it, and the sync has to be two-way, logged and recoverable.
Payments and giving
Single gifts, regular giving, in memoriam, events and trading, all reconciled back to one supporter record.
Gift Aid and compliance
Declarations captured properly at the point of giving, stored with an audit trail, and claimable without a spreadsheet.
Email and marketing
Consent and preferences set on the website should be true in the email platform within seconds, not overnight.
Analytics and reporting
Measurement designed around the fundraising question you are actually asking, with consent handled properly.
Operations and access
Events, volunteering, finance and staff sign-in. Usually the systems nobody mentions until week six.
How we build the joins
An integration is not finished when data moves. It is finished when it fails safely, and someone knows.
We agree early which system owns each field, so nothing overwrites anything by accident.
Transactions queue and retry. An outage delays a sync; it never loses a record.
Errors surface to a named person with enough detail to act, rather than sitting in a log.
Providers change. We keep integrations behind a boundary so replacing one is a job, not a rebuild.
Then hand it to your team
The point of the architecture is what it lets your team do afterwards. Build an appeal page, take a new payment type, add a regional office, publish a service update, without a ticket and without us.
Send us your integration list
Tell us which CRM, which payment providers and what has to keep working on day one. Thirty minutes is usually enough to say whether it is a six month job or a two year one.
020 3608 2525