Case study · Property
Ivy Lettings
A refreshed site for a London short-lets agency, with property search tuned around location and a booking calendar people can read at a glance.
- Client
- Ivy Lettings
- Sector
- Property
- Scope
- Redesign, property search and booking
- Platform
- Drupal
The problem
Ivy Lettings offers hand-picked properties in key London locations, many of them available as short lets. Its Drupal site worked, but it looked tired, and booking was harder than it needed to be.
The business goal was simple: more bookings. That meant helping visitors find the right property quickly and then making the booking step obvious.
What we had to solve
A lot of properties
Visitors needed to narrow a large list down to the few that suit them in a few simple steps.
Location first
In London, where comes before almost everything else, so search had to start with the map.
Availability at a glance
People needed to see straight away whether a property is free on their dates.
Keep the booking system
The existing booking system had to stay, integrated into the new site rather than replaced.
What we built
A refreshed design with search tuned around how people choose a short let: a clear, graphical location map first, then more detailed criteria in a few simple steps.
Each property has a Drupal booking calendar connected to Ivy's existing booking system, so visitors can see availability instantly and book with confidence.
Map-led search
Start with location, then refine in a few steps.
Booking calendar
Availability for every property, readable at a glance.
Booking system integration
The existing system kept and connected to the new site.
The outcome
Bookings jumped after the new site launched. Visitors narrow the list to the right property faster, and can see at once whether it's free on their dates.
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